West House introduces something new to Toronto's residential apartment market: luxury living infused with hospitality-level service and curated programming. The brand positions this King West residence as a beacon for the city's tastemakers, elevating the standard for apartment homes through thoughtful community building and an unprecedented amenities package.
As King West has grown, it’s created vibrant dining and nightlife, but living spaces haven't necessarily kept pace. Because West House is genuinely different, we were able to do something genuinely different: craft a brand that’s equal parts exclusive and energetic. Bold and provocative, the brand expression is full of visual energy, cultural fluency, and forward momentum.
West House reimagines urban living as a launchpad for personal and collective growth. The brand cultivates and celebrates a community of creators, entrepreneurs, and others who see their home as more than four walls. By keeping a finger on the pulse of the neighborhood and the city, West House can become a catalyst for the city’s connection and momentum.
West House’s visual identity features an interlocking wave motif, symbolizing upward motion and flowing energy. Inspired by the building’s rooftop amenities and the dynamic rhythm of Toronto’s creative class, this design—paired with a warm and organic color palette and refined typography, reflects its sophistication and vitality. Elevated and authentic, this brand represents something bold and new.
West House introduces something new to Toronto's residential apartment market: luxury living infused with hospitality-level service and curated programming. The brand positions this King West residence as a beacon for the city's tastemakers, elevating the standard for apartment homes through thoughtful community building and an unprecedented amenities package.
As King West has grown, it’s created vibrant dining and nightlife, but living spaces haven't necessarily kept pace. Because West House is genuinely different, we were able to do something genuinely different: craft a brand that’s equal parts exclusive and energetic. Bold and provocative, the brand expression is full of visual energy, cultural fluency, and forward momentum.
West House reimagines urban living as a launchpad for personal and collective growth. The brand cultivates and celebrates a community of creators, entrepreneurs, and others who see their home as more than four walls. By keeping a finger on the pulse of the neighborhood and the city, West House can become a catalyst for the city’s connection and momentum.
West House introduces something new to Toronto's residential apartment market: luxury living infused with hospitality-level service and curated programming. The brand positions this King West residence as a beacon for the city's tastemakers, elevating the standard for apartment homes through thoughtful community building and an unprecedented amenities package.
As King West has grown, it’s created vibrant dining and nightlife, but living spaces haven't necessarily kept pace. Because West House is genuinely different, we were able to do something genuinely different: craft a brand that’s equal parts exclusive and energetic. Bold and provocative, the brand expression is full of visual energy, cultural fluency, and forward momentum.
West House reimagines urban living as a launchpad for personal and collective growth. The brand cultivates and celebrates a community of creators, entrepreneurs, and others who see their home as more than four walls. By keeping a finger on the pulse of the neighborhood and the city, West House can become a catalyst for the city’s connection and momentum.
West House introduces something new to Toronto's residential apartment market: luxury living infused with hospitality-level service and curated programming. The brand positions this King West residence as a beacon for the city's tastemakers, elevating the standard for apartment homes through thoughtful community building and an unprecedented amenities package.
As King West has grown, it’s created vibrant dining and nightlife, but living spaces haven't necessarily kept pace. Because West House is genuinely different, we were able to do something genuinely different: craft a brand that’s equal parts exclusive and energetic. Bold and provocative, the brand expression is full of visual energy, cultural fluency, and forward momentum.
West House reimagines urban living as a launchpad for personal and collective growth. The brand cultivates and celebrates a community of creators, entrepreneurs, and others who see their home as more than four walls. By keeping a finger on the pulse of the neighborhood and the city, West House can become a catalyst for the city’s connection and momentum.
West House introduces something new to Toronto's residential apartment market: luxury living infused with hospitality-level service and curated programming. The brand positions this King West residence as a beacon for the city's tastemakers, elevating the standard for apartment homes through thoughtful community building and an unprecedented amenities package.
As King West has grown, it’s created vibrant dining and nightlife, but living spaces haven't necessarily kept pace. Because West House is genuinely different, we were able to do something genuinely different: craft a brand that’s equal parts exclusive and energetic. Bold and provocative, the brand expression is full of visual energy, cultural fluency, and forward momentum.
West House reimagines urban living as a launchpad for personal and collective growth. The brand cultivates and celebrates a community of creators, entrepreneurs, and others who see their home as more than four walls. By keeping a finger on the pulse of the neighborhood and the city, West House can become a catalyst for the city’s connection and momentum.
West House’s visual identity features an interlocking wave motif, symbolizing upward motion and flowing energy. Inspired by the building’s rooftop amenities and the dynamic rhythm of Toronto’s creative class, this design—paired with a warm and organic color palette and refined typography, reflects its sophistication and vitality. Elevated and authentic, this brand represents something bold and new.
West House introduces something new to Toronto's residential apartment market: luxury living infused with hospitality-level service and curated programming. The brand positions this King West residence as a beacon for the city's tastemakers, elevating the standard for apartment homes through thoughtful community building and an unprecedented amenities package.
As King West has grown, it’s created vibrant dining and nightlife, but living spaces haven't necessarily kept pace. Because West House is genuinely different, we were able to do something genuinely different: craft a brand that’s equal parts exclusive and energetic. Bold and provocative, the brand expression is full of visual energy, cultural fluency, and forward momentum.
West House reimagines urban living as a launchpad for personal and collective growth. The brand cultivates and celebrates a community of creators, entrepreneurs, and others who see their home as more than four walls. By keeping a finger on the pulse of the neighborhood and the city, West House can become a catalyst for the city’s connection and momentum.
West House’s visual identity features an interlocking wave motif, symbolizing upward motion and flowing energy. Inspired by the building’s rooftop amenities and the dynamic rhythm of Toronto’s creative class, this design—paired with a warm and organic color palette and refined typography, reflects its sophistication and vitality. Elevated and authentic, this brand represents something bold and new.
West House introduces something new to Toronto's residential apartment market: luxury living infused with hospitality-level service and curated programming. The brand positions this King West residence as a beacon for the city's tastemakers, elevating the standard for apartment homes through thoughtful community building and an unprecedented amenities package.
As King West has grown, it’s created vibrant dining and nightlife, but living spaces haven't necessarily kept pace. Because West House is genuinely different, we were able to do something genuinely different: craft a brand that’s equal parts exclusive and energetic. Bold and provocative, the brand expression is full of visual energy, cultural fluency, and forward momentum.
West House reimagines urban living as a launchpad for personal and collective growth. The brand cultivates and celebrates a community of creators, entrepreneurs, and others who see their home as more than four walls. By keeping a finger on the pulse of the neighborhood and the city, West House can become a catalyst for the city’s connection and momentum.
West House’s visual identity features an interlocking wave motif, symbolizing upward motion and flowing energy. Inspired by the building’s rooftop amenities and the dynamic rhythm of Toronto’s creative class, this design—paired with a warm and organic color palette and refined typography, reflects its sophistication and vitality. Elevated and authentic, this brand represents something bold and new.
West House introduces something new to Toronto's residential apartment market: luxury living infused with hospitality-level service and curated programming. The brand positions this King West residence as a beacon for the city's tastemakers, elevating the standard for apartment homes through thoughtful community building and an unprecedented amenities package.
As King West has grown, it’s created vibrant dining and nightlife, but living spaces haven't necessarily kept pace. Because West House is genuinely different, we were able to do something genuinely different: craft a brand that’s equal parts exclusive and energetic. Bold and provocative, the brand expression is full of visual energy, cultural fluency, and forward momentum.
West House reimagines urban living as a launchpad for personal and collective growth. The brand cultivates and celebrates a community of creators, entrepreneurs, and others who see their home as more than four walls. By keeping a finger on the pulse of the neighborhood and the city, West House can become a catalyst for the city’s connection and momentum.
West House introduces something new to Toronto's residential apartment market: luxury living infused with hospitality-level service and curated programming. The brand positions this King West residence as a beacon for the city's tastemakers, elevating the standard for apartment homes through thoughtful community building and an unprecedented amenities package.
As King West has grown, it’s created vibrant dining and nightlife, but living spaces haven't necessarily kept pace. Because West House is genuinely different, we were able to do something genuinely different: craft a brand that’s equal parts exclusive and energetic. Bold and provocative, the brand expression is full of visual energy, cultural fluency, and forward momentum.
West House reimagines urban living as a launchpad for personal and collective growth. The brand cultivates and celebrates a community of creators, entrepreneurs, and others who see their home as more than four walls. By keeping a finger on the pulse of the neighborhood and the city, West House can become a catalyst for the city’s connection and momentum.
Client: Hines
