Nearly Ninth

Housed in the Arlo Midtown hotel, Nearly Ninth is a neighborhood bar, restaurant and coffee counter with grab-and-go offerings that welcomes New York locals and out-of-towners for craft cocktails, barista beverages and Italian inspired fare. We created an energetic brand identity that leans into the shifting menus and moods of this vibrant F&B concept.

Brand Positioning, Naming, Visual Identity, Copywriting, Print

Embodying an eclectic energy.

Located at the intersection of several unique neighborhoods, Nearly Ninth's setting offers a dynamic mix of sights and sounds. We designed a visual identity that taps into this distinct energy with a custom sans-serif mark inspired by the signage found on West 38th Street.

Rows of barrels of Jura whisky
A modern brass light fixture
A mobile mock-up of the Corigin site

Infused with a vibrant spirit.

The captivating cut-out collages at play throughout the identity were created by pairing classic celebrity photography with bits of ephemera sourced from local vintage advertisements. Inspired by the area’s pizza joints, and the old-time autographed headshots often found on their walls, the branding reflects Nearly Ninth’s inviting and expressive atmosphere.

Nearly Ninth

Housed in the Arlo Midtown hotel, Nearly Ninth is a neighborhood bar, restaurant and coffee counter with grab-and-go offerings that welcomes New York locals and out-of-towners for craft cocktails, barista beverages and Italian inspired fare. We created an energetic brand identity that leans into the shifting menus and moods of this vibrant F&B concept.

Brand Positioning, Naming, Visual Identity, Copywriting, Print

Embodying an eclectic energy.

Located at the intersection of several unique neighborhoods, Nearly Ninth's setting offers a dynamic mix of sights and sounds. We designed a visual identity that taps into this distinct energy with a custom sans-serif mark inspired by the signage found on West 38th Street.

Infused with a vibrant spirit.

The captivating cut-out collages at play throughout the identity were created by pairing classic celebrity photography with bits of ephemera sourced from local vintage advertisements. Inspired by the area’s pizza joints, and the old-time autographed headshots often found on their walls, the branding reflects Nearly Ninth’s inviting and expressive atmosphere.

Nearly Ninth

Housed in the Arlo Midtown hotel, Nearly Ninth is a neighborhood bar, restaurant and coffee counter with grab-and-go offerings that welcomes New York locals and out-of-towners for craft cocktails, barista beverages and Italian inspired fare. We created an energetic brand identity that leans into the shifting menus and moods of this vibrant F&B concept.

Brand Positioning, Naming, Visual Identity, Copywriting, Print

The Liz logo overlayed on a photo featuring green leaves in a simple vase

Embodying an eclectic energy.

Located at the intersection of several unique neighborhoods, Nearly Ninth's setting offers a dynamic mix of sights and sounds. We designed a visual identity that taps into this distinct energy with a custom sans-serif mark inspired by the signage found on West 38th Street.

Front and back of Liz business cards. One side is printed in yellow and the logo is embossed

Infused with a vibrant spirit.

The captivating cut-out collages at play throughout the identity were created by pairing classic celebrity photography with bits of ephemera sourced from local vintage advertisements. Inspired by the area’s pizza joints, and the old-time autographed headshots often found on their walls, the branding reflects Nearly Ninth’s inviting and expressive atmosphere.

A mobile mock-up of the Liz website

Nearly Ninth

Housed in the Arlo Midtown hotel, Nearly Ninth is a neighborhood bar, restaurant and coffee counter with grab-and-go offerings that welcomes New York locals and out-of-towners for craft cocktails, barista beverages and Italian inspired fare. We created an energetic brand identity that leans into the shifting menus and moods of this vibrant F&B concept.

Brand Positioning, Naming, Visual Identity, Copywriting, Print

JW Marriott Turnberry Miami logo overlayed on a photo of tropical leaves

Embodying an eclectic energy.

Located at the intersection of several unique neighborhoods, Nearly Ninth's setting offers a dynamic mix of sights and sounds. We designed a visual identity that taps into this distinct energy with a custom sans-serif mark inspired by the signage found on West 38th Street.

Infused with a vibrant spirit.

The captivating cut-out collages at play throughout the identity were created by pairing classic celebrity photography with bits of ephemera sourced from local vintage advertisements. Inspired by the area’s pizza joints, and the old-time autographed headshots often found on their walls, the branding reflects Nearly Ninth’s inviting and expressive atmosphere.

Textured, hard-cover menu with metallic, embossed Soff's logo
The Soff's cocktail menu with spacious layout and sans serif type
A branded Tidal Cove towel with a graphic design
A photo of a family relaxing at Tidal Cove. The children are floating in branded intertubes

Nearly Ninth

Housed in the Arlo Midtown hotel, Nearly Ninth is a neighborhood bar, restaurant and coffee counter with grab-and-go offerings that welcomes New York locals and out-of-towners for craft cocktails, barista beverages and Italian inspired fare. We created an energetic brand identity that leans into the shifting menus and moods of this vibrant F&B concept.

Brand Positioning, Naming, Visual Identity, Copywriting, Print

Embodying an eclectic energy.

Located at the intersection of several unique neighborhoods, Nearly Ninth's setting offers a dynamic mix of sights and sounds. We designed a visual identity that taps into this distinct energy with a custom sans-serif mark inspired by the signage found on West 38th Street.

Infused with a vibrant spirit.

The captivating cut-out collages at play throughout the identity were created by pairing classic celebrity photography with bits of ephemera sourced from local vintage advertisements. Inspired by the area’s pizza joints, and the old-time autographed headshots often found on their walls, the branding reflects Nearly Ninth’s inviting and expressive atmosphere.

Nearly Ninth

Housed in the Arlo Midtown hotel, Nearly Ninth is a neighborhood bar, restaurant and coffee counter with grab-and-go offerings that welcomes New York locals and out-of-towners for craft cocktails, barista beverages and Italian inspired fare. We created an energetic brand identity that leans into the shifting menus and moods of this vibrant F&B concept.

Brand Positioning, Naming, Visual Identity, Copywriting, Print

Embodying an eclectic energy.

Located at the intersection of several unique neighborhoods, Nearly Ninth's setting offers a dynamic mix of sights and sounds. We designed a visual identity that taps into this distinct energy with a custom sans-serif mark inspired by the signage found on West 38th Street.

Infused with a vibrant spirit.

The captivating cut-out collages at play throughout the identity were created by pairing classic celebrity photography with bits of ephemera sourced from local vintage advertisements. Inspired by the area’s pizza joints, and the old-time autographed headshots often found on their walls, the branding reflects Nearly Ninth’s inviting and expressive atmosphere.

Nearly Ninth

Housed in the Arlo Midtown hotel, Nearly Ninth is a neighborhood bar, restaurant and coffee counter with grab-and-go offerings that welcomes New York locals and out-of-towners for craft cocktails, barista beverages and Italian inspired fare. We created an energetic brand identity that leans into the shifting menus and moods of this vibrant F&B concept.

Brand Positioning, Naming, Visual Identity, Copywriting, Print

Embodying an eclectic energy.

Located at the intersection of several unique neighborhoods, Nearly Ninth's setting offers a dynamic mix of sights and sounds. We designed a visual identity that taps into this distinct energy with a custom sans-serif mark inspired by the signage found on West 38th Street.

Infused with a vibrant spirit.

The captivating cut-out collages at play throughout the identity were created by pairing classic celebrity photography with bits of ephemera sourced from local vintage advertisements. Inspired by the area’s pizza joints, and the old-time autographed headshots often found on their walls, the branding reflects Nearly Ninth’s inviting and expressive atmosphere.

Nearly Ninth

Housed in the Arlo Midtown hotel, Nearly Ninth is a neighborhood bar, restaurant and coffee counter with grab-and-go offerings that welcomes New York locals and out-of-towners for craft cocktails, barista beverages and Italian inspired fare. We created an energetic brand identity that leans into the shifting menus and moods of this vibrant F&B concept.

Brand Positioning, Naming, Visual Identity, Copywriting, Print

Test

Embodying an eclectic energy.

Located at the intersection of several unique neighborhoods, Nearly Ninth's setting offers a dynamic mix of sights and sounds. We designed a visual identity that taps into this distinct energy with a custom sans-serif mark inspired by the signage found on West 38th Street.

Infused with a vibrant spirit.

The captivating cut-out collages at play throughout the identity were created by pairing classic celebrity photography with bits of ephemera sourced from local vintage advertisements. Inspired by the area’s pizza joints, and the old-time autographed headshots often found on their walls, the branding reflects Nearly Ninth’s inviting and expressive atmosphere.

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