Revolver New York teamed up with Beastie Boy Mike D on Transmission LA: AV CLUB, a 17-day interdisciplinary festival at The Geffen Contemporary at MOCA in Los Angeles. Presented by The Avant/Garde Diaries, Mercedes-Benz’s digital magazine and global event series, Transmission LA: AV CLUB featured extraordinary site-specific installations by 17 contemporary artists, musicians, designers, filmmakers, and chefs, an evening concert and DJ series featuring performances by many special guests, including Santigold, and the international debut of the Mercedes-Benz Concept Style Coupé.
Called “an immersive experience in sensory stimulation” by Cool Hunting and “an exhibition that beautifully explores the relationship between the audio and visual through music and streams of colors and images” by CBS, Transmission LA: AV CLUB was a huge success. Revolver New York’s designs became part and parcel of the exhibition and it’s mission to explore the melding of art and sound over the course of the 17-day experience. Revolver New York’s logo for the event embodied Mike D’s artistic concept, depicting the letters A (for audio) and V (for visual) as inextricably fused. The rest of the materials, which ranged from lanyards to brochures to silk-screened posters, evolved from this logo and came to represent the spirit and energy of the highly successful event.